Part of being a Pro at HomeStars is not only about securing your next big project, but also finding homeowners with whom you can establish a sense of trust and confidence. As a service professional, it is important to feel secure when accepting leads and landing jobs through our platform. To help you better understand the quality of each lead sent through HomeStars, we are excited to introduce Homeowner Badges, a new feature that offers valuable insights into a homeowners’ past activities and interactions with HomeStars.
What are Homeowner Badges?
Homeowner Badges are visual indicators that appear on eligible homeowners’ profiles based on their engagement with the HomeStars platform. It is important to note that not all homeowners or leads you receive will have these badges enabled. Only the homeowners that have previously engaged with the HomeStars platform enjoy this benefit. However, each inquiry represents a potential opportunity for growth and partnership. Every lead, badge or no badge, is a new chance to build relationships and showcase your expertise.
The badges will appear under the homeowners’ name. There are four badges that a homeowner can receive:
- ‘Endorsed By Pros’ Badge
- ‘Review Writer’ Badge
- ‘Hires HomeStars Pros’ Badge
- ‘Frequent User’ Badge
Let’s dive into the meaning behind each badge that appears in the screenshot above:
‘Endorsed By Pros’ Badge
The ‘Endorsed By Pros’ badge represents positive recognition from fellow service professionals within the HomeStars community who have previously worked for this homeowner. This badge is given when another service professional on HomeStars requests a review from this homeowner through the HomeStars for Pros app, and has had a successful experience with them as a client. The ‘Endorsed by Pros’ badge gives you useful information on the homeowners’ reputation among other service professionals on HomeStars. This could help increase your chances of securing a job. Additionally, it provides you with an understanding of the homeowners’ behaviour when working with them. As a service professional, it is crucial for you to show up professionally with reputable homeowners. This badge can assist you in making informed decisions throughout the process.
‘Review Writer’ Badge
Receiving feedback and reviews from past clients is a crucial aspect of building your reputation as a service professional. When you come across a homeowner’s profile with a ‘Review Writer’ badge, it means that the homeowner has published a review on another service professionals listing page. The ‘Review Writer’ badge is a great indication that this homeowner is likely to leave a review for you once a job is complete. Reviews are a great way to enhance your company profile. It is important to note that all reviews on HomeStars undergo a thorough vetting process to ensure authenticity and value for other homeowners.
‘Hires HomeStars Pros’ Badge
The ‘Hires HomeStars Pros’ badge signifies the homeowners’ confidence in our platform to connect them with reputable service professionals. This means that the homeowner has successfully hired a Pro via HomeStars in the past, highlighting their trust in HomeStars. The presence of the ‘Hires HomeStars Pros’ badge is a valuable indicator that the homeowner trusts HomeStars to match them with the right service professional. This homeowner is also highly likely to hire through HomeStars again.
‘Frequent User’ Badge
Homeowners who possess the ‘Frequent User’ badge are active participants on the HomeStars platform. This badge signifies that the homeowner consistently utilizes HomeStars to post service requests. It showcases their continuous engagement and dedication to our platform. As a service professional, the ‘Frequent User’ badge can assist you in prioritizing engagement with homeowners who require services on a regular basis. This badge will help to maximize your chances of securing your next project. The presence of the ‘Frequent User’ badge is a strong indication that the homeowner trusts HomeStars to connect them with the right Pro – and the next one could be you!
Closing Remarks
The introduction of the new Homeowner Badges will simplify the process of searching for your next job as a Service Pro. Understanding the significance of each badge provides you with helpful insight on leads. This will allow you to tailor your approach to each new job you accept. While a homeowner with badges likely has a high intent to find a Service Pro for their job, a homeowner without badges is just as valuable. It is important to focus on the purpose of securing a job versus the number of badges a lead may have. A homeowner without badges could be a new user with whom you have an opportunity to make a great first impression for your brand as a Service Pro. This could result in them wanting to work with you again in the future!
At HomeStars, we are constantly seeking ways to assist you in finding business opportunities and gain recognition from homeowners. The Homeowner Badges can help establish trustworthy connections with leads and expand your client base. Just like your online reputation is important for your business growth, it is just as important for you to feel confident in your leads to help you grow, gain positive reviews, and land more jobs. To learn more about Homeowner Badges, get in touch with us today or connect with your dedicated Customer Success Manager at HomeStars!
