Team HomeStars

Nancy Peterson

Nancy Peterson View Member ProfileCo-founder and CEO

Nancy launched HomeStars into the Toronto market in early 2006. Prior to HomeStars, she held senior management positions over the past twelve years primarily at Kraft Foods as well as Procter & Gamble, marketing world class brands. She has lived and worked in Canada and Europe.

Nancy holds a BA from the University of Western Ontario and an MBA from the Rotterdam School of Management at Erasmus University.

Andrew E. Goodman

Andrew E. Goodman View Member ProfileCo-founder and CSO

Andrew co-founded the award-winning Traffick.com in 1999, that spurred his consultancy, Page Zero Media, specializing in paid search campaign management. He published Winning Results with Google AdWords (McGraw-Hill; 2nd ed. 2008), and is Chair of Search Engine Strategies Toronto.

He holds a BA from the University of Toronto, and a MA in Political Science from York University, Toronto.

Brian Sharwood

Brian Sharwood View Member ProfilePresident

Brian Sharwood was a management consultant and industry analyst covering the telecommunications and technology industry as Principal of SeaBoard Group and founded his own strategy consulting company, Think-Forward, in 2007. He has done consulting work for merchant banks, venture capital companies and start-ups.

He holds a BA in Philosophy from University of British Columbia and an MBA in Entrepreneurship from Babson College in Boston.

Jodi Showers

Jodi Showers View Member ProfileCTO and VP Product Development

Jodi has led software development in high tech companies over the past two decades. As CEO of RightContent, Jodi lead the executive team through startup, to buyout in 2005. Prior As CTO of BigEquip.com, Jodi represented the technical face of BigEquip.com with the software and construction industries. BigEquip.com successfully raised three rounds of capital and was featured in Business 2.0 and was awarded "B2B Best Of The Web" by Forbes magazine in 2000.

Jodi has a Computer Engineering degree from Humber College and is a contributing author, "The Rails Way" by Addison – Wesley.

Our Advisors

Paul Maasland

Investor, Maple Leaf Angels. Founder & CEO Daedalian Systems 1981-2001 which was acquired by Telus. GM e-commerce Telus. Advisor to numerous small enterprises.

Duncan Cameron

Managing Director, The Launch Factory. VP Sales & Marketing, Octanewave. Director, i2 Technologies. Senior Manager, Deloitte & Touche, VP Innovation Exchange; Advisor to dozens of early-stage technology ventures.

Joel Finlayson

Partner, Secor Consulting. Formerly Co-founder of Media Venture Partners in Toronto, Director of Corporate Development for Torstar Corporation, and a manager in the Communication & High-Tech strategy practice at Accenture UK.

David Woolford

Partner, Cassels Brock & Blackwell LLP, a Toronto-based law firm focused on technology and manufacturing. Manages legal affairs for hundreds of successful small and medium sized companies. Serves on various public and private company boards and advisory boards.

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