Homeowners turn to HomeStars because we make hiring pros an easy and convenient experience. When responding to leads, the quality and speed of your responses should reflect this. Homeowners looking to hire conveniently want to be supplied with relevant information as quickly as possible, and meeting this demand can make the difference between winning or losing their business. Here are five tips you can follow when responding to leads to help you win more jobs.
1. Responding to All Leads
Being responsive to every potential client is an important part of running a successful business — on HomeStars or otherwise. Even if your calendar is full, it’s important to respond to every lead that gets sent your way to create a good impression and keep the door open for future work. If you’re unable to take on a homeowner’s job, decline their request respectfully by thanking them for their interest in working with you. Your responsiveness to homeowners is tracked on your HomeStars listing, so responding to every lead you receive is the best way to ensure this score remains high and doesn’t impact your Star Score.
2. Make Contact Quickly – Every Minute Counts
In the digital age, homeowners often spend hours doing research online before reaching out to a business. By the time they submit a quote request, they’re already “warm” and ready to hire. The numbers show that the sooner you respond to a lead, the higher your chances are of securing their job over your competition. According to a Lead Response Management Study, the odds of connecting with a new lead are 100 times greater when a contact attempt occurs within 5 minutes than when it occurs within 30 minutes.
3. Reach Out via Their Preferred Contact Method
Homeowners indicate on HomeStars whether they prefer to be contacted via phone or direct message. Be sure to contact them via their preferred channel to demonstrate that you’re a detail-oriented pro who will be attentive and respectful to their needs.
Tip: Persistence pays off. In the event you don’t receive a quick response to your contact attempt, send a quick follow-up via the homeowner’s preferred contact channel to increase your chances of winning the job.
4. Craft a Great Quality Response
You only have one chance to make an excellent first impression on a homeowner, so the value of crafting a great first message can’t be overstated. The key is to keep your response simple and concise without sacrificing thoughtfulness or courtesy. Don’t just respond with, “Hi, call me!” Thank them for reaching out and respond to all of their questions thoughtfully without overwhelming them with information. Remember: you can always schedule a phone call to discuss their project in more detail.
5. Win More Jobs with the App
The best way to respond to leads quickly is to use our specially designed HomeStars for Pros mobile app, which allows you to manage and connect with leads on the go. You’ll receive an update every time a lead is available and be able to respond to them within seconds — all from the convenience of your phone. Sometimes the five minutes it can take to get to your computer can make the difference between winning a job and losing it. Download the app today to make sure this doesn’t happen.
It’s That Simple
Sales can be tricky at times, but at HomeStars, we send pros leads that are already warm to remove the guesswork from the equation. If you follow the tips listed in this article and respond to all leads you’re sent quickly and thoughtfully, you won’t have any problems. Make sure to download the HomeStars for Pros app today to set yourself up for success.
Download the HomeStars for Pros App, today!
*Article updated on August 3, 2021
