As we enter the fall-winter season, Canadian homeowners’ preferences for doing different home improvement projects change to accommodate their seasonal needs. Homeowners incline towards getting their basement floodproof, running annual furnace maintenance and even cleaning gutters and eavestroughs on an emergency basis. According to our 2022 Reno Report, 59% of homeowners undertook an unplanned or emergency repair last year. Across the country, homeowners in Atlantic Canada were the most affected as 70% of respondents had to conduct emergency repairs due to the tropical storm.
Taking cues from the last year, get prepared for this year’s surge in emergency repair requests. Here’s everything you must know about emergency repairs predictions for 2022 and how HomeStars can help you get booked for these jobs:
What Emergency Repairs Were Done In The Past Year?
Even though Canadian homeowners like to plan ahead for the colder months, there is always something that is missed from their to-do list. Last year homeowners hired pros for emergency repairs in these top categories as per our Reno Report:
What Emergency Repairs Can You Expect This Year?
If you offer emergency repairs at short notice, here are some categories that can expect leads going ahead so make sure you are all geared up to serve for tasks:
- Plumbing: Plumbing issues and regular maintenance jobs are quite common among emergency repairs as water damages can cause extensive repairs and safety issues. Homeowners are always looking for licensed and verified plumbing pros to fix emergent plumbing issues such as flooding and burst pipes.
- Electrical: When electrical emergency strikes, homeowners don’t waste time getting in touch with electrical pros to avoid the potential hazards of leaving an electrical issue unattended. They visit HomeStars, check the Star Score and Verification Badge on a pro’s profile and hire them quickly. So make sure you have an upgraded profile to become the preferred electrical pro choice of a homeowner in an emergency.
- HVAC: With the winter approaching, homeowners run annual maintenance of their furnaces and ducts. Be it an electric furnace or gas, they need a licensed technician to get the job done sooner rather than later. So staying prepared with a HomeStars for pros app to accept the leads that come your way will help you score opportunities.
- Appliances: Home appliances such as fridges, laundry machines, freezers and dishwashers are homeowners’ best friends during cold months. Homeowners are always looking for pros who can fix their broken appliances so they can do their chores on time.
- Pest Control: With rainfall and storms, people often face pest-related problems in their homes. This may require spot treatment or even full pest control of the home – so it’s best to market all the services you offer in this category.
- Waterproofing: Rain and snow can cause much water damage to areas like porches, so people opt for waterproofing services during this time.
- Roofing: Incessant rains and snow cause damage to roofs and people may need emergency repairs. Get in touch with us to prepare your HomeStars profile to start getting more roofing leads this season.
- Mold Removal: Damp weather can cause mold on various surfaces – if not treated, it can weaken the structure. So it’s best to be prepared if you get calls about emergency mold removal.
- Tree Removal And Other Services: Thunderstorms can cause tree damage and blockages due to fallen trees. If you are in a storm-prone area, it’s a good idea to be prepared for the same by registering for the Tree Services category at HomeStars.
- Gutter Cleaning: With Fall almost here, all the fallen leaves can cause clogging and damage to the gutter pipes. That’s why homeowners are always on the lookout for gutter cleaning services.
- Snow Removal: With authorities predicting a freezing winter with plenty of snow, it would benefit your business to list emergency snow removal services in your business profile.
Apart from these, if you offer any other emergency repair services, this slow season is the perfect time to market those services to get leads during this time.
How To Use HomeStars To Market Your Emergency Repair Services?
An online business profile on HomeStars can help you connect with homeowners who need emergency repairs. If you offer any emergency repairs and services in the home renovation industry, a HomeStars profile can help you showcase them in different ways:
- Update your ‘Display Category’: When you upgrade your HomeStars profile, you have access to an array of tools in your dashboard. Among these, is the option to update your ‘Display Category’. This reflects at the top of your profile page and homeowners looking for urgent tasks can quickly check at a glance if you offer their required service.
- Include it in your profile description: You can include the fact that you offer emergency repairs in your profile description. This can also help your search results when people look for emergency repairs.
- Respond to ‘Urgent’ requests: When homeowners fill out a service request, they have the option to mention if the job is urgent. If they do choose to mark it as urgent, you can see the same in your leads’ inbox. If you have an upgraded profile, you can use automated replies to quickly respond to these requests.
- Showcase your work in your custom gallery: As an upgraded member, you can also create custom galleries in your profile. You can create an album dedicated to emergency repairs to let your customers know about all your services.
- Include emergency repairs in your Reviews: With an upgraded HomeStars profile, you can request reviews from past clients. If you have done emergency repairs for them, encourage them to include the same in their review. This will help other homeowners know that you are available for emergency repairs!
When you join HomeStars, you get access to resources like these and much more! Sign up today to make the most of your online business profile.
