I've been in contact with All Stars for quite some time now, they've been there to patch my roof in the past, and while shopping around for quotes to have the roof replaced, they've been more than happy to answer all of my questions. They even went as far as to show me the type of underlayment materials and thoroughly explain what will be replaced.
Three things that stood out:
1. Cleanliness: the area was a bit of a mess, as a roof replacement would be, and after they left, nothing was missed and even my neighbor's yard was cleaned up.
2. Price: there wasn't much competition due to the height of the house, but All Stars was more than happy to do it with the same materials as the competition at a fraction of the price.
3. No Upsell: None of the staff tried to upsell me on getting materials that I didn't need. I ended up opting to add some upgrades, even after they told me that I wouldn't need it and wouldn't need to spend the extra money. I really appreciated their honesty.
Approximately 2000 sqft, 3 storey home replaced with GAF Timberline HD Laminate Shingles in Charcoal, metal valley, metal vents, 3ft ice shield, synthetic underlayment over the entirety of the roof, no plywood replaced.
Glad to have given them my business!