The owner of this company used to work for several other big roofing companies. He has 20+ years of experience, and has opened his own company.
No website, no e-mail, just a cell phone and a Kijiji ad as well as some flyers around the neighbourhood. Decided to give him a call. He was very open to meeting whenever was convenient for me to provide a quote.
His pricing was very affordable, especially since we were given a deal when our (attached) neighbours decided to do their roof at the same time.
On the day of the job, all the workers arrived early and worked hard the entire day. The finished job looks great.
I called him a few days later because there was a tiny bit of water in my attic. He came to my house five minutes later to investigate. The water had leaked in from the old roof though - his job was top notch and air/water-tight.