Bought a new mattress a few years ago from Sleep Country, but apparently should have bought a firmer one. Shopped around a bit... went to Leons, salesman wasn't very knowledgeable as far as comparing what they had on offer. BAsically, I could have read the bulleted points myself. Went to Sears and dealt with Kyle, who was very knowledgeable and explained everything very easily, allowing us to make an easy decision. Got a fair price, a good guarantee, and they even delivered for free (although they advertise you have to pay on your Sears card to get this, they acknowledge that pretty much everyone offers free delivery, so will waive this charge to earn your business). Very happy!