HomeStars has Fake reviews.
They want firms to pay for exposure on their web site. If you pay the monthly fee your reviews are stellar.
If a client published a fake and misleading review the Tradesman can't reply to there fake reviews.
If you need an example just look at Canadian Home builders,m association they are an umbrella organization who doesn't do any building or trade work. They have reviews for great workmanship and great company
Don't trust HomeStars reviews they are Fake